Nowadays it is very common to visit a website and see a newsletter or some freebie to sign up for. They usually ask
for your name and email address and in return you will receive what you signed up for and usually a bonus gift as a
thank you. The website owner is more than happy that you signed up, even if you didn0t make a purchase from the website.
The ability to market to a subscriber over and over again is priceless to a webmaster or internet marketer. Generating
leads by giving away free information can be more valuable than making one sale. Email marketing is almost a necessity
in internet marketing and there isn0t a single well known marketer who doesn0t utilize the money making potential that
it offers.

0The money is in the list.0 Whoever drummed up this statement obviously knows the power of having a list. Imagine being
able to send out an email to your entire list of subscribers with some sort of promotional message for a new product or
service you are offering.
You have a list of 100 active subscribers, and 10 of them go to your site and make a purchase. That0s a 10% conversion
rate, which is being generous. How many […]

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